AdStrategy detects every commercial impression that traverses the monitored signal — converging audio fingerprinting and computer vision into a structured inventory of advertiser, brand, spot, station, daypart and competitive context, at the resolution the ad-sales operation actually negotiates against.
Pilot / proof-of-concept — early market validation underway.
Competitive spend and conquest opportunities you can take into the room directly — ranked and dollar-valued.
Share-of-voice and revenue defense across markets, on one competitive landscape.
Inventory at the spot level with creative proof — searchable, with video evidence.
AdStrategy monitors every competitor channel and stream in a market — detecting, identifying, logging, analyzing and reporting on every ad: who ran it, where, when, how often and at what estimated spend. A self-improving fingerprint library matches known ads at near-zero incremental compute, while multimodal neural networks identify new creatives, capturing and transcoding every one into a searchable gallery with video proof.
On top of detection sits the Opportunity Engine: a 0–100 Opportunity Score, a "Not On Our Air" conquest list, dollar-valued spend estimates, and auto-generated sales briefs and morning briefings. AdStrategy Local (ASL) carries the same detection to the station edge for facilities that can’t backhaul the full signal — handling the majority of detections at the edge.
A complete competitive-advertising pipeline — detect, identify, value, and arm the sales conversation.
Every commercial on every monitored channel, resolved to advertiser, brand, product and category.
Every creative captured, transcoded and indexed — with video proof and auto descriptive tags.
0–100 Opportunity Score, a "Not On Our Air" conquest list, dollar-valued spend and auto-generated sales briefs.
Share-of-voice, trend and category analytics with category heat maps and rate-card simulation.
First-run and new-advertiser alerts the moment an unfamiliar creative hits competitive air.
A natural-language console over the entire competitive-ad inventory — ask in plain English, get the answer with proof.
Ratings integration (Nielsen LPM, Comscore) and demographic targeting infer audience from 15+ semantic tags per ad, matching program-to-demo affinity for the sales story.
A multi-stage detection pipeline fuses four dimensions of every sampled frame into one structured, competitive ad inventory.
Detection runs on whatever the market broadcasts — broadcast, streaming, cable and satellite alike.
Named surfaces from detection through to the sales conversation.
Live detection volume, market status and the daily Morning Briefing.
Per-advertiser spend, creatives and category over time.
Share-of-voice and category heat maps across the market.
Searchable creatives with video proof and descriptive tags.
20+ named reports — conquest, upsell, retention, daypart and more.
Natural-language queries across the competitive ad inventory.
A cloud Inference Hub for heavy analysis, with an on-prem ASL node where backhaul isn’t practical.
Wired into the systems ad sales already runs on.
AdStrategy moves from raw signal to a ranked, dollar-valued conquest pipeline — the stage that arms the sales conversation.
Every commercial on every monitored channel.
Brand, category and estimated spend.
Ranked, dollar-valued, brief-ready.
In pilot, with early market validation underway across competitive markets.
Pilot / proof-of-concept, with early market validation underway across competitive markets.
Vela-owned models, library and detection pipeline — with a self-improving fingerprint library that lowers marginal cost over time.
Engagements start with a signal. Tell us the market and the competitors that matter and we run them through the audit pipeline — you see exactly what AdStrategy detects, before any commercial conversation.
info@vela.com · (727) 507-5300